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ethical algorithms

Living with ethical algorithms

                                                                                                                                                    By Rick de Klerk

  Maths is a universal language with no room for ambiguity, the undertow of the waves in
  which we all swim: what search results are returned to us when we Google, what ads are
displayed, the aggregated promoted content of your Facebook feed, recommended colleagues in

                                    LinkedIn, shortest route on your GPS.

WE’VE TACKLED such issues before – in our routing          Now, it might seem a simple utilitarian approach
tool, for example, we’ve attempted to cater for        is the best answer: pull the lever, since one death
those who would like to minimise and tally the CO2     is better than five. But in pulling the lever you are
emissions generated by their vehicle schedules.        made at least partially complicit in their death.
Unfortunately, sometimes these algorithms come to      Inaction, on the other hand, results in a worst
the fore for more morbid reasons.                      outcome but potentially one in which you cannot
                                                       be held responsible.
    Tesla have made a name for themselves with
the Autopilot feature of their vehicles, but a recent      What are the appropriate rules for this
accident involving one of their Tesla Model S          scenario? Let’s come back to Tesla – suppose
Sedans, in which the system failed to brake when       everything was working as intended, and a
approaching a tractor-trailer at some 100 km/h,        collision of some sort was unavoidable. The
resulted in a fatality that has stirred up a hornet’s  algorithm could potentially aim to minimise
nest amongst federal investigators.                    casualties, but should it prioritise the driver’s
                                                       life over pedestrians? Does the nature of the
    To be fair, there are a host of reasons why the    pedestrians – adults versus children, social status
system could have failed that has nothing to do        – have any bearing? The algorithms governing
with the underlying math driving the Autopilot,        gambling machines are minutely examined by
but it raises the topic of something called ethical    government agencies to ensure that they operate
algorithms. As we become more reliant on these         fairly – should an algorithm responsible for human
algorithms and mathematical formula to navigate a      lives be similarly balanced?
complex world, designers and developers have an
ethical responsibility to ensure that the algorithms       Designers and developers need to confront
we’re putting in place today are ethically grounded.   these issues more readily when designing tools
                                                       and entertainment that butts up against the
    The concept of ethical algorithms is most          real world, that may send us to places we may
succinctly summed up with what is known as the         not have otherwise gone, or to act in a manner
trolley problem. You have access to a lever on a rail  that isn’t appropriate or safe for said place. In
track on which five people are tied while a tram        the same vein, users have a duty to be more
hurtles towards them. You can pull the lever to        skeptical, more critical of what systems are
divert the tram onto a different track with a single   telling them, and why. •
maintenance crew worker.

                                                                                                                                    The many
                                                                                                                                    variants of
                                                                                                                                    the trolley
                                                                                                                                    problem make
                                                                                                                                    for occasionally
                                                                                                                                    darkly comic
                                                                                                                                    reading. (Image
                                                                                                                                    by Jonas
                                                                                                                                    Kubilius)

                                            To add comment, email rick.de.klerk@opsi.co.za

12 August 2016 | Logistics News
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